Google AdSense is a must if you want to make money blogging. The steps below will help you get more out of your blog.
What is Google AdSense
Google AdSense is a way to make money free. Website owners can enable text, image, and video advertisements on their websites. These advertisements are administered by Google and generate revenue on either a per-click or per-impression basis.
Types of Adsense Ads
Content – Display Google ads that are targeted to your sites content or audience.
Search – allows website owners to place Google search boxes on their websites. When a user searches the Internet or the website with the search box, Google shares any advertising revenue it makes from those searches with the website owner.
Feeds – works by inserting images into a feed.
Domains – allows advertisements to be placed on domain names that have not been developed.
Mobile Content – allows publishers to generate earnings from their mobile websites using targeted Google advertisements. Just like AdSense for content, Google matches advertisements to the content of a website
Video – allows publishers with video content to generate revenue using ad placements from Google.
AdSense Category Filters
Category filters allow you to block ads in certain ad categories from appearing on your site, regardless of how they are targeted. This way you can make sure ads will fit with your site’s niche. Google provides the percentage of total earnings and impressions recently generated by ads for each category.
Categories that can be filtered include:
- Cosmetic Procedures & Body Modification
- Dating
- Drugs & Supplements
- Get Rich Quick
- Politics
- References to Sex & Sexuality
- Religion
- Ringtones & Downloadables
- Sexual & Reproductive Health
- Video Games
- Weight Loss
Website Content and Traffic
To make money with Google AdSense you need plenty of traffic coming in to your site or there will not be anyone to click the ads. Web site promotion techniques especially search engine optimization and article marketing will bring more traffic to your site. You also need to have content that will attract the ads with the highest Pay per Click (PPC) rate that are relevant to that content. The more content you have will increase your potential earnings.
Creating a Website
When you decide to create a website there are a few things to take into account such as domain name, website host, and website platform.
Domain Name – Should be simple, easy to remember, and have a keyword that relates to your websites niche.
Website Host – Don’t go for the cheapest, they can hurt your page rank. Find a host that works easily with the platform you choose for your website.
Website Platform – There are many to pick from including Blogger, and WordPress. WordPress has the most options and can be used for big websites.
Website Loading Time
Make sure to optimize your website’s loading time. Search engines use loading time as a factor for search ranking. The faster your website loads the more organic traffic you will get. The more organic traffic your site gets, will increase your Adsense earnings.
Read more about Improving Page Load Time with Plugins
After you have been accepted, all you need to do is copy and paste HTML code on whatever page you want the ads to appear. They will automatically be relative to your websites content.
Placing Adsense Ads on Your Website
Google AdSense Ads that are strategically placed at the top of your web page have proved to be the best performers. Ads that are placed in amongst the content, blending into and articles or next to images also have a good click through rate. These types may encourage the visitor to at least read the content on your webpage before they actually leave.
Wide ads work well, according to Google. Around 300×250 or 250×250 are very popular and can blend into your content easily. In addition, the 728×90 is also very popular and has a great Click through rate.
Read Tips for Designing Ads
Putting AdSense in WordPress
Adding Google AdSense to your WordPress website or blog is very easy. Many WordPress plugins will automatically put ads in your site. You can find plugins at the WordPress Extend page. You can also put ads in individual posts, by adding your AdSense code in a posts HTML.
Payment
Google does not issue payment until your earnings exceed $100.
